Musical Bead® by MeloTech offers an exciting new way of distributing music via a NFC chip embedded into a physical object.
The sale of music on physical media has declined over the past few years to the point where downloaded and streaming music has surpassed physical media sales. Interestingly, however is that the emergence of new technologies in media has ironically amplified the desire for many to purchase music the “good old fashioned way” as reflected in the rising number of vinyl LP sales, up 51% annually (Nielson, 2014).
With no viable alternative to purchase music in the marketplace, people are often forced to buy impersonal gift cards for iTunes.
Musical Bead® would enable the gift of music by combining jewelry with technology, making it as much a fashion accessory as it is a way to creatively download and share music.